ZAINAB JUNAID
The Nigeria Customs Service (NCS), in collaboration with Youth Digest has organised a three-day hybrid workshop for its Public Relations Officers, focusing on New Media and Strategic Communication.
Held from 7 to 9 May, 2025, at the NCS Headquarters in Abuja, the training aimed to enhance the capacity of the Service’s PR personnel in digital engagement, media innovation, content creation, and strategic communication.
It brought together Command Public Relations Officers, reporters, editors, and personnel from the PR Unit.
Facilitators, including experts in journalism, communication strategy, and digital media, engaged participants in interactive sessions on house style development, editorial processes, inclusive language, visual storytelling, design principles, and media law.
While delivering a keynote address, Comptroller-General of Customs Adewale Adeniyi, stressed the importance of effective communication in advancing the Service’s modernisation and public engagement.
Represented by Assistant Comptroller-General Isah Umar, he said, “Today marks a key step in the development of officers charged with promoting the Nigeria Customs Service.
“Capacity building is essential. I urge our younger officers to learn from the expertise of the professionals gathered here”.
Also, Assistant Comptroller and National Public Relations Officer Abdullahi Maiwada, who was present throughout the workshop, encouraged participants to embrace continuous learning.
He maintained that the training is vital, adding “Knowledge is endless, and we must seize every opportunity to grow. What we’ve learned here can greatly enhance our professional effectiveness.
“In the past three days, we’ve shared valuable insights. Let’s apply these lessons to improve both ourselves and the Service.”
The workshop concluded with a certificate presentation recognising participants’ commitment to professional development
